My Story
My story of how God set me on a journey to create one of the most sought after, wildly popular hair products on the market. ️
It was 2013, I was fed up! I was tired of trying product after product yet NOTHING would keep my hair moisturized for more than 5 minutes. I was tired of my hair growing slow too. I tried taking hair growth vitamins but an ingredient in the product caused my heart to race out of control. I begin to get very frustrated with my hair. I asked God what would be the best ingredients to combine that would perform a miracle on my type hair.
I set out to do research on the best ingredients for my type hair. I remembered what oils and butters worked best on my hair and what didn’t. I vowed to never put any oil or ingredient into the product that I myself wouldn’t use myself. So, I googled and WOW so many resources that I found. I found a website that gave an amazing list and description of ingredients that were ok, good, great, and terrible. I am so grateful to this person for taking the time out to list each ingredient in that way because it helped me to know whether I was using a harmful ingredient or not. I researched and researched and finally had the ingredients that I needed to use for a hair miracle formula.
I bought the ingredients. I ended up spending about $1,000. I said to myself there is no turning back now. I told myself that if I was able to sell out of all of my product that these ingredients could make then I would keep making my product. I also took out a journal and wrote down every measure of every ingredient. Literally, I felt the assistance of an angel. I could cry right now. I was talking out loud to myself saying, ok come on now, we got to get this down. We got to get this right. I felt as if I was talking to God but I felt as if it was really an angel there with me.
I worked on the hair butter combining of ingredients for about a week and then it happened! I got confirmation from my intuition that it was perfect! I went out and bought paper towels, cleansing wipes, and sterile alcohol. I made the announcement that sales were open for The Curl Smiler. That first day 10/09/15 I sold close to 100 jars in one day! I could not believe it!! The first month of selling The Curl Smiler I had made over $14,000 in sales.
That first year of selling my product I made over $100,000 dollars! From one product!! I have consistently made over 6 figures since 2015. I believe that my product was meant to be created for those who have tried EVERYTHING to keep their hair moisturized and growing, yet nothing has worked.
You don’t have to wear your hair out with my product because it’s for dry, slow growing hair. I am forever grateful to God that he chose me to create such a masterpiece product that I feel they use in Heaven. Literally. Well, thank you so much for reading my story and though everyone may not love my product, I know for sure that it was created for someone out there that was just like me, frustrated with their dry, slow growing hair.

Latoija, Creator of The Curl Smiler